Area Lead

Back to search Area Lead

Closing Date: 11/11/2026

Post Number: 2026157

Category

Leisure & Tourism

Contract Type

Full Time

Salary

32,578 - £35,570

Location

Tiverton

Role Summary & Benefits

Shape the future of fitness at Active Mid Devon

 Are you passionate about fitness, people and delivering exceptional member experiences? Do you thrive on developing teams, driving participation and creating innovative fitness opportunities?

We are looking for an enthusiastic and motivated Fitness Area Lead to join our leadership team at Active Tiverton. This is an exciting opportunity for an experienced fitness professional to lead and develop our gym, fitness class programme and instructor team while helping to shape the future direction of our fitness offer.

Working closely with the Centre Manager and Fitness Manager, you will play a key role in improving member retention, increasing participation, analysing performance data and ensuring our facilities deliver outstanding experiences for every customer.

As our Fitness Area Lead, your responsibilities will include:

 

• Leading, motivating and developing a team of Fitness Instructors and Class Instructors through regular team meetings, one-to-ones and performance reviews.
• Reviewing and developing the group exercise programme using key performance indicators to identify opportunities for growth, improve attendance and maximise participation.
• Monitoring fitness performance data and management reports, including traffic light performance measures, to support service improvement and achievement of business objectives.
• Working with the Fitness Manager to introduce new initiatives, fitness products and strategies that enhance the customer experience and support retention.
• Ensuring Fitness Instructors provide exceptional customer service through proactive member engagement, programme support and maintaining high standards within the gym environment.
• Overseeing cleanliness, presentation and operational standards across fitness provision to create a welcoming and professional environment.
• Delivering induction training for new team members and supporting the ongoing development of staff through coaching, mentoring and training.
• Creating and maintaining fitness services through our leisure management software, including the setup and management of fitness classes and activities.
• Supporting the day-to-day operation of the leisure centre, including reception, gym supervision, recreation duties and poolside cover where required.
• Ensuring the safe operation of the facility in accordance with all Health and Safety legislation, Normal Operating Procedures (NOPs) and Emergency Action Plans (EAPs).
• Managing operational issues and maintenance requirements, liaising with Estates, Property Services and external contractors where necessary.

 At Active Mid Devon we value: Pride, People, Performance and Partnerships

 

At Active Mid Devon our benefits include:

• Competitive salary
• Generous annual leave entitlements
• Discounted leisure membership
• Free uniform and DBS check
• Employee Assistance Programme
• Ongoing professional development and training opportunities.
• The opportunity to shape and develop a growing fitness programme

 

This is an exciting opportunity for someone who wants to move beyond delivering sessions and take ownership of a thriving fitness operation, influencing everything from instructor development and member retention strategies to class programming and business performance. Active Tiverton is entering a period of significant growth and development within fitness, providing the successful candidate with the opportunity to make a genuine impact on the future direction of the service.

 

To find out more information about Mid Devon District Council and our Leisure Services please visit: Welcome To Active Mid Devon Homepage – Active Mid Devon

For any questions or for an informal conversation regarding the position of Area Lead please contact Nick Dean [email removed]

 

 

 

Key Responsibilities

We are looking for someone who is passionate about fitness and developing people, with the drive to positively influence both customer experience and commercial performance. You will have:

• Experience working within a fitness, leisure or health environment.
• Experience leading, coaching or supervising teams.
• A strong understanding of member retention and customer engagement.
• Experience using data and performance indicators to improve participation and service delivery.
• Sound knowledge of Health and Safety, NOPs and EAPs.
• Excellent communication, organisation and problem-solving skills.
• Confidence using IT systems, Microsoft Office applications and leisure management software.
• A commitment to continuous professional development and a desire to progress within the leisure industry.

    Back to search Apply Now