Global Data Strategy Lead

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . 1265 – Global Data Strategy Lead About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com ABOUT WPP & OPENDOOR At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon . OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too. The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production. OpenDoor’s values are built from Amazon’s own 16 Leadership Principles , and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future. By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity. ABOUT THE ROLE As the Global Data Strategy Lead, you will play a pivotal role in driving transformative growth for WPP Media's largest global clients. You will be instrumental in leveraging the power of data, technology, and AI to unlock incremental value from media investments, translating complex data capabilities into commercially viable and innovative solutions. This role demands a visionary leader who can spearhead the application of data-driven marketing, define sophisticated data strategies, and act as a trusted advisor to C-suite stakeholders in representing all that WPP can provide for them, ensuring our clients maintain a competitive advantage in a dynamic, platform-based world. Operating within a matrix organizational structure, this role will have hard-line reporting into the Global Data & Tech lead, while also being deeply embedded within dedicated LOB teams to drive direct impact and integration. You will be at the forefront of evolving the data and technology offering, setting industry standards, educating clients and team members on what’s possible and championing a culture of data-led innovation across the WPP network. This role is based in London or New York and plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI. RESPONSIBILITIES Strategic Data Application: Drive the development and implementation of advanced data strategies for Amazon, actively leveraging WPP's, partners, and client’s full suite of data assets, products, technologies, and expert services (including insights, analytics, measurement, and data partnerships). This involves architecting innovative data-driven solutions, translating complex capabilities into tangible business value, and ensuring data strategies are meticulously crafted to unlock n…