Head of Creative

Head of Creative Location: Soho, London with three days WFH Salary: £70,000 to £80,000 Our client is an independent digital marketing agency that has grown quickly and is entering an important next phase of its evolution. With an expanding roster of consumer, retail, and lifestyle brands, they are now looking for a Head of Creative who can bring clarity, ambition, and leadership to their creative output. This is an opportunity to shape a creative function almost from the ground up. The agency has strong media, data, and strategy capability already in place. What they now need is someone who can champion creative thinking across the business, strengthen the quality of assets delivered to clients, and ensure that work not only performs commercially but reflects a clear creative point of view. The Opportunity You will have full responsibility for the agency's creative direction, working closely with senior colleagues across Account Management, Paid Media, and Strategy. You will guide clients through creative decision making, help them understand what great work looks like, and set the standard for the creative team as it grows. This role suits someone who enjoys variety, switches confidently between brand building and performance creative, and understands how to develop ideas that work across multiple channels and formats. What You Will Lead Creative Direction and Standards * Setting the creative vision for the agency and its clients * Developing creative strategies and frameworks that connect brand thinking with measurable performance * Providing senior sign off across all assets, from concept to final delivery * Ensuring creative output is fit for platform and optimised for channels including Meta, TikTok, Pinterest, Google, and YouTube Client Influence * Acting as the senior creative partner for key accounts * Presenting ideas, rationale, and insight confidently to senior stakeholders * Translating business KPIs into clear creative direction * Elevating client expectations around quality, testing, and experimentation Briefing and Delivery * Leading the briefing process so that creative work is grounded, focused, and commercially relevant * Collaborating closely with Paid Media and Account Directors to develop aligned and effective creative solutions * Overseeing content production and ensuring consistent quality across formats Team Development * Establishing an in house creative function, initially supported by freelancers * Mentoring creative talent and building confidence across the wider agency * Introducing processes that scale effectively as the agency continues to grow Agency Growth * Contributing to new business pitches and creative audits * Helping shape the agency's future creative proposition * Identifying opportunities to expand creative services within existing accounts About You You will bring a blend of creative craft, commercial awareness, and leadership confidence. The ideal candidate will have: * At least seven years' creative experience across digital, content, and design * Experience leading creative for performance driven campaigns * Strong understanding of how creative impacts media effectiveness * Confidence presenting to senior clients and guiding decision making * Experience mentoring or managing creative talent * A balance of conceptual thinking and hands on delivery * Experience working across international markets, particularly the USA * A degree in a relevant creative discipline is welcome but not essential Benefits * Pension * Nine day fortnight * Twenty five days holiday * Private healthcare * Three days WFH, two in the Soho office * One flex week each year working from any global location Interested If you are exploring your next step or simply intrigued by the chance to build and shape a modern creative function inside a growing agency, we encourage you to apply directly via this post. It is a rare opportunity to make a visible impact, influence the standard of creative work across multiple brands, and play a central role in an agency that is ambitious, collaborative, and ready for its next chapter. *Rates depend on experience and client requirements