Marketing Manager role

Role – Marketing Manager role
Location – Norfolk
Working hours – Monday to Friday – 8.30am – 5.00pm
Capacity of role – Permanent position
Salary – £45,000 per annum.

Our client is currently looking for a Marketing Manager to lead day-to-day marketing activity of the business. This is a hands-on management role for a commercially minded marketing professional who can combine clear strategy, strong content, creative judgement, disciplined project management and practical delivery.
The role includes supervising a small marketing team, coordinating external agencies and working closely with Sales and senior stakeholders to support brand visibility, lead generation, customer engagement and specification activity.

Main duties include –
• Lead the group content marketing strategy across all brands, ensuring activity is planned, prioritised and aligned with commercial objectives.
• Develop and manage marketing calendars covering website content, campaigns, PR, events, advertising, email marketing and social media.
• Supervise, mentor and support Marketing Executives, setting clear priorities and maintaining high standards of delivery.
• Attend marketing meetings with external agencies and ensure actions, deadlines and deliverables are followed through.
• Support SEO through content development, link building, technical coordination and agency management.
• Create, proofread and edit content before publication, maintaining a consistent tone of voice, strong visual presentation and high standard of written English.
• Use modern content creation and collaboration tools to produce, brief and manage assets for web, social, email, print and sales support.
• Manage organic and paid social activity across relevant platforms, ensuring content is purposeful, on brand and appropriate to each channel.
• Plan and deliver email marketing, CRM and automation campaigns using Mailchimp, HubSpot, Campaign Monitor or equivalent tools.
• Track campaign, website, email, social, paid media and SEO performance and provide regular reports for internal stakeholders.
• Maintain the CPD database and complete CPD certification administration for the Sales Team and RIBA-related activity.

Candidate Attributes –
• Proven marketing experience, ideally in a B2B, manufacturing environment.
• Excellent written English, copywriting, proofreading and editing skills.
• Strong organisational and project management skills, with the ability to manage multiple priorities and deadlines.
• Experience managing digital marketing activity, including websites, email or CRM campaigns, social media, paid media, content and reporting.
• Confident working with data and analytics, including GA4, Google Search Console and dashboard/reporting tools.
• Experience managing or coordinating external agencies, suppliers and internal stakeholders.

Skills Required

Marketing, Manager, Project management, Marketing campaigns, Website content, B2B, Digital marketing activity

Qualifications Required

Marketing qualification,

Rate of Pay

£40,000.00 – £45,000.00 per year

Job ID – MMGE26