Digital Marketing Executive – CRM

Digital Marketing Executive
Stockport – Hybrid
Up to £30,000 + Bonus

Are you bursting with campaign ideas, crying out for a bit of variety and an expert when it comes to email marketing?

If you said yes to all, I have the PERFECT role for you.

I’m recruiting for one of my favourite eCommerce clients and we are looking for another Marketing Exec to join the team and take ownership over three of their most interesting products. Interested in travel or music? This one’s for you!

The role:

Step 1 – Collectively coming up with campaign ideas for your brands. They could be seasonal, related to the sporting calendar, or events calendar (think Glastonbury etc) or something completely different. We want your creativity and ideas here.

Step 2 – Producing all marketing collateral needed for these campaigns to run across email marketing, display / banners, landing pages and partnership channels.

How you’ll do this:

• Writing copy for all channels
• Briefing into the in-house creative team on HTML email builds or assets required
• Scheduling and coordinating with all parties to ensure deadlines are hit

You’ll then:

A/B test, publish and report on campaign performance, looking for ways to improve and tweaking as required

You’ll also be working on email automations (welcome, abandoned cart, win-back, prospect etc) and developing customer journeys – there will be a number of great projects to get stuck in to.

This role requires someone who is both creative and organised, someone used to working to deadlines and juggling lots of things at once. This is what makes it interesting, fast paced and gives you the ownership and autonomy.

We’re looking for experience in:

• Copywriting – including knowledge of email best practice
• Campaign planning and delivery
• Idea generation
• Email marketing and ideally wider channel knowledge – landing pages, display etc.

This sits within the marketing team so the focus will predominantly be on driving product sales but will also have a focus on data capture.

Their offices are based in the centre of Stockport, close to the train station and it’s a hybrid role with a requirement for 3 office days. Hours are flexible, with start times from 7.30am and there’s a pretty sizeable benefits package which includes a bonus, regular pay reviews and structured progression.

If you have the above experience, particularly in CRM/email marketing and copywriting, please apply now for this fantastic role!