Senior Paid Social Executive

Location: London – Leicester Square | Hybrid, 3 days per week

Our Client is a leading UK media and entertainment business with a growing focus on digital products and new customer experiences. They are investing in an exciting subscription proposition and building a team focused on turning audience engagement into long-term customer growth.

Please note this role is offered on an initial 12 month contract with strong scope to go perm!

The Opportunity

• Join a new and growing area of the business, helping shape how Paid Social drives subscription and customer acquisition.

• Take ownership beyond campaign activation, with exposure to creative, conversion and the wider customer journey.

• Work closely with teams across Product, CRM, Content and Acquisition.

• Test new audiences, creative approaches and campaign strategies with a strong focus on learning and performance.

Responsibilities

• Plan, launch, manage and optimise conversion-led Paid Social campaigns.

• Work primarily across Meta and YouTube, managing targeting, retargeting and lookalike activity.

• Brief and collaborate on creative assets designed to improve campaign performance.

• Analyse campaign data, identify opportunities and make recommendations to improve conversion and efficiency.

• Support tracking, attribution, reporting and ongoing testing.

Your Profile

• 2+ years of hands-on Paid Social experience.

• Strong knowledge of Meta; YouTube experience would be beneficial.

• Experience managing performance or conversion-led campaigns.

• Confidence with campaign optimisation, audience targeting and performance reporting.

• A strong understanding of metrics including ROAS and conversion performance.

• Commercially minded, analytical and comfortable working independently across multiple projects.

• Experience with app marketing, subscriptions or tools such as AppsFlyer, Google Analytics, Braze or Amplitude would be advantageous, but is not essential.

How to apply

To apply for this outstanding opportunity, please contact ellie drury at Pivotal for a confidential chat at [email removed].

Pivotal is an equal opportunities employer and we encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.