Allwyn Activation Lead - Hearts & Science UK

We are seeking a dynamic and results-driven Activation Lead to join our innovative team focused on the Hearts & Science UK segment. In this role, you will be responsible for developing and executing strategic activation plans that align with brand objectives and drive consumer engagement. Your primary responsibilities will include collaborating with cross-functional teams to create impactful marketing campaigns, analyzing consumer insights to inform strategies, and ensuring seamless execution of activation initiatives across various channels.

The ideal candidate will possess a deep understanding of market trends and consumer behavior, as well as excellent project management skills. You will be expected to lead the end-to-end activation process, from ideation to execution, while maintaining a keen focus on performance metrics to assess campaign effectiveness. Strong communication skills are essential, as you will be liaising with internal stakeholders and external partners to optimize campaign delivery and ensure alignment with brand messaging.

To be successful in this role, you should have a proven track record in a similar position, with experience in managing activation projects within the consumer goods or marketing sector. A passion for creativity and innovation is crucial, along with the ability to adapt strategies based on market feedback. If you are motivated by results and thrive in a fast-paced environment, we encourage you to apply and help us shape the future of consumer engagement.